03 · Head of SponsorshipActivation tracker
James Patel · VP Partnerships · pipeline and activations
FutureStack 2026 — Sponsor Activation Tracker
Generated by: Sponsorship skill
Conference: FutureStack 2026 | Oct 15-16, 2026 | Austin Convention Center | 800 attendees
Last Updated: 2026-04-19
Sponsorship Lead: Alex Navarro
Tier Summary
| Tier |
Fee |
Slots |
Filled |
Revenue (Confirmed) |
| Title |
$75,000 |
1 |
1 |
$75,000 |
| Gold |
$40,000 |
3 |
1 |
$40,000 |
| Silver |
$15,000 |
6 |
1 |
$15,000 |
| Community |
$5,000 |
10 |
1 |
$5,000 |
| Total |
|
20 |
4 |
$135,000 |
Payment Status: $95,000 received ($37,500 CloudScale deposit + $15,000 NeuralPath + $5,000 DevOps Weekly + $40,000 Vertex invoice outstanding)
Deliverables Matrix
CloudScale AI — Title Sponsor ($75,000)
| Deliverable |
Deadline |
Status |
Owner |
Notes |
| Signed sponsorship agreement |
2026-03-15 |
DONE |
Alex N. |
Executed 2026-03-10 |
| 50% deposit ($37,500) |
2026-03-31 |
DONE |
Finance |
Received 2026-03-22 |
| Remaining 50% ($37,500) |
2026-07-15 |
PENDING |
Finance |
Invoice to be sent June 1 |
| High-res logo (SVG + PNG) |
2026-05-01 |
DONE |
CloudScale / Sarah T. |
Received 2026-04-12, all formats verified |
| Brand guidelines document |
2026-05-01 |
DONE |
CloudScale / Sarah T. |
Color codes and usage rules on file |
| Booth specs confirmed (20x20) |
2026-06-15 |
PENDING |
Venue team / Raj P. |
Floor plan draft sent to CloudScale for review |
| Keynote intro slot (5 min) |
2026-09-01 |
PENDING |
Program team / Dana L. |
Speaker TBD — CloudScale evaluating CEO vs. CTO |
| Sponsored talk submission (30 min) |
2026-06-30 |
PENDING |
CloudScale / Mike R. |
Topic tentatively "Scaling Inference at 10K RPS" |
| Comp tickets distributed (10) |
2026-08-15 |
PENDING |
Alex N. |
Registration codes generated, not yet sent |
| Logo on main stage signage |
2026-09-15 |
PENDING |
Production / Venue team |
Awaiting final stage design |
| Logo on lanyard |
2026-08-01 |
PENDING |
Swag vendor / Lisa K. |
Lanyard design in progress |
| Logo on event website (hero) |
2026-04-30 |
DONE |
Web team / Chris M. |
Live at futurestack.dev since April 14 |
| Pre-event email #1 feature |
2026-07-15 |
PENDING |
Marketing / Priya S. |
Dedicated sponsor spotlight paragraph |
| Pre-event email #2 feature |
2026-08-15 |
PENDING |
Marketing / Priya S. |
— |
| Pre-event email #3 feature |
2026-09-15 |
PENDING |
Marketing / Priya S. |
— |
| Social media post #1 (announcement) |
2026-04-20 |
PENDING |
Marketing / Priya S. |
Draft ready, scheduled for tomorrow |
| Social media post #2 |
2026-07-01 |
PENDING |
Marketing / Priya S. |
— |
| Social media post #3 |
2026-09-01 |
PENDING |
Marketing / Priya S. |
— |
| Social media post #4 (week-of) |
2026-10-13 |
PENDING |
Marketing / Priya S. |
— |
| Branded welcome video (30s) |
2026-09-15 |
PENDING |
Production / Venue team |
CloudScale to provide raw footage |
| Post-event ROI report |
2026-11-01 |
PENDING |
Alex N. |
— |
Vertex Data — Gold Sponsor ($40,000)
| Deliverable |
Deadline |
Status |
Owner |
Notes |
| Signed sponsorship agreement |
2026-04-01 |
DONE |
Alex N. |
Executed 2026-03-28 |
| Full payment ($40,000) |
2026-05-01 |
OVERDUE |
Finance |
Invoice sent 2026-04-01, follow-up sent 2026-04-17 |
| High-res logo (SVG + PNG) |
2026-05-15 |
PENDING |
Vertex / Amanda C. |
Requested 2026-04-05, reminder sent |
| Booth specs confirmed (10x10) |
2026-06-15 |
PENDING |
Venue team / Raj P. |
— |
| Sponsored talk submission (20 min) |
2026-06-30 |
PENDING |
Vertex / TBD |
No speaker identified yet — flag at next check-in |
| Comp tickets distributed (6) |
2026-08-15 |
PENDING |
Alex N. |
— |
| Logo on event website (sponsors section) |
2026-05-15 |
PENDING |
Web team / Chris M. |
Blocked on logo receipt |
| Pre-event email inclusion (2 emails) |
2026-07-15 |
PENDING |
Marketing / Priya S. |
— |
| Social media post #1 (announcement) |
2026-05-01 |
PENDING |
Marketing / Priya S. |
Blocked on logo receipt |
| Social media post #2 |
2026-09-01 |
PENDING |
Marketing / Priya S. |
— |
| Post-event ROI report |
2026-11-01 |
PENDING |
Alex N. |
— |
NeuralPath Labs — Silver Sponsor ($15,000)
| Deliverable |
Deadline |
Status |
Owner |
Notes |
| Signed sponsorship agreement |
2026-03-01 |
DONE |
Alex N. |
Executed 2026-02-25 |
| Full payment ($15,000) |
2026-03-15 |
DONE |
Finance |
Received 2026-03-08 |
| High-res logo (SVG + PNG) |
2026-04-15 |
DONE |
NeuralPath / David K. |
Received 2026-04-10 |
| Booth specs confirmed (8x8) |
2026-06-15 |
PENDING |
Venue team / Raj P. |
— |
| Comp tickets distributed (4) |
2026-08-15 |
PENDING |
Alex N. |
— |
| Logo on event website (sponsors section) |
2026-05-01 |
PENDING |
Web team / Chris M. |
Logo received, queued for next site update |
| Pre-event email inclusion (1 email) |
2026-08-15 |
PENDING |
Marketing / Priya S. |
— |
| Social media post (announcement) |
2026-04-25 |
PENDING |
Marketing / Priya S. |
Drafting |
| Demo station interest |
— |
NOTE |
Alex N. |
Interested in co-hosting demo with complementary vendor |
| Post-event ROI report |
2026-11-01 |
PENDING |
Alex N. |
— |
DevOps Weekly — Community Sponsor ($5,000)
| Deliverable |
Deadline |
Status |
Owner |
Notes |
| Signed sponsorship agreement |
2026-02-15 |
DONE |
Alex N. |
Executed 2026-02-10 |
| Full payment ($5,000) |
2026-03-01 |
DONE |
Finance |
Received 2026-02-20 |
| High-res logo (SVG + PNG) |
2026-04-01 |
DONE |
DevOps Weekly / Tina M. |
Received 2026-03-15 |
| Logo on event website (community section) |
2026-04-15 |
DONE |
Web team / Chris M. |
Live since April 8 |
| Comp tickets distributed (2) |
2026-08-15 |
PENDING |
Alex N. |
— |
| Newsletter cross-promotion (1 mention) |
2026-09-01 |
PENDING |
Marketing / Priya S. |
DevOps Weekly to include FutureStack in their newsletter in exchange |
| Social media mention |
2026-05-15 |
PENDING |
Marketing / Priya S. |
— |
| Flyer/insert in swag bag |
2026-09-15 |
PENDING |
Swag vendor / Lisa K. |
DevOps Weekly to supply 800 printed inserts |
Action Items (This Week)
- OVERDUE — Follow up with Vertex Data on $40K payment. Escalate to their finance contact if no response by April 22.
- OVERDUE — Chase Vertex Data logo files. Multiple deliverables blocked.
- Schedule CloudScale AI keynote intro planning call — need speaker decision by May 15.
- Publish CloudScale AI social announcement (draft approved, posting April 20).
- Queue NeuralPath Labs logo for next website update (target: April 25).
- Begin outreach for remaining open slots: 2 Gold, 5 Silver, 9 Community.
